Preview: Email, Web Personalization, Landing Page, & Workflow Builders ๐คฉ
Everything Paminga's product team is working on is part of a larger vision.
After more than a decade in marketing automation, I saw a gap. The truly powerful platforms are really difficult to use. They are dated, ugly, and complex as heck.
Platforms that are easy to use lack a lot of capabilities, silo data, and commonly leave marketers stuck.
The vision for Paminga is to combine the enterprise power of a platform like Marketo with the simplicity of a tool like HubSpot.
With these amazing tools that will be going live soon, that vision is nearly a reality!
New Email Builder Previewโ
If you like Paminga's new Form Builder, you're going to love the new Email Builder.
You already know how to use it. It's exactly the same as the form builder.
New Email Builder Preview: ๐๐๐

New Landing Page Builder Previewโ
Now see if you can spot the differences in the new Landing Page Builder. ๐ค
New Landing Page Builder Preview: ๐

I don't think you can, because there aren't any. ๐
Do you see what's happening here?
Web Personalization Builder Previewโ
Below is a look at the new Web Personalization Builder.
Web Personalization Builder Preview: ๐

Spot that "First Name" being injected?
The conditionally displayed Row?
The ability to choose or alter the applied Brand Kit on-demand?
The ability to internationalize everything in every one of these builders?
I hope the picture is becoming clear.
In the near future, building marketing assets in Paminga will be the same whether you're building a form, an email, a landing page, a personalized CTA, or a dynamic "hero" section for your website.
Having been in the marketing automation game for many years, I know that you are going to love this!
You're going to love that no matter what you're working on, you already know how to do it.
You're going to love the simplicity that comes from this amazing consistency.
Next-Generation Workflow Builderโ
The new Workflow Builder will be the icing on the cake.
Paminga's Actions are amazing. You can trigger them globally or conditionally wherever they appear (like in the new form builder).
Paminga's Audience Builder makes it easy to segment prospects based on behavior, engagement, demographics, and firmographics in limitless combination.
The new Workflow Builder brings these two tools together โ allowing you to create workflows that:
- Branch based on whatever conditions you choose
- Take actions, globally or conditionally, on the leads & contacts that meet your conditions
And the new Workflow Builder supports requalification, so it's great for abandoned cart campaigns.
Behind the scenes, we're launching single-branch workflows with it this week!