Lead Scoring

The Paminga lead scoring system is the most flexible, capable lead scoring system in existence.

Using lead scoring you can allow a prospect to tell you when they're ready to buy without you even having to ask.

As visitors interact with your website, filling out your forms and providing their contact information, you could be attributing value to those actions and details. Those scores add up and, over time, indicate that this lead is ready to buy (or qualified).

The goal of Lead Score Overlays is not only to use lead scoring, but apply its concepts to all of your available products and services.

You may create as many Lead Score Overlays as you like, each operating simultaneously.

For example, Overlay A evaluates a prospect’s interest/qualifications in Product A while Overlay B separately scores their interest in Product B.

Explore our docs to learn even more about how to use Paminga Lead Scoring.