URL Builder & Shortener
Looking for an easy way to build URLs with UTM tags for your Marketing Efforts? Even better, want to ensure your URLs contain already existing Paminga UTM tags?
With the Paminga URL Builder quickly and easily generate URLs from your known tags, and keep all your marketing efforts in one place. Let’s get building!
To access the URL Builder in the top navigation bar navigate to Marketing Center > URL Builder & Shortener.
It’s as easy as that!
Using the URL Builder & Shortener
The URL Builder, once selected will present you with a straightforward and easy-to-use builder. All of your existing UTM tags/codes tracked within Paminga are available/searchable within the dropdown of each category.
The URL Builder consists of six options to build your customized URL.
These include:
- URL: The full website URL beginning with “https://” Campaign: Select an existing UTM campaign tag or type in a new one: a product, promo code, or slogan (e.g. spring_sale)
- Source: Select an existing source or type in a new “referer” like Google or Facebook. Medium: Select a marketing medium (e.g. banner, email) or type to create a new one
- Content: Used to differentiate based on the content or offer of the link (optional)
- Term: Used to differentiate based on keywords, or calls to action (optional)
Once you have entered your tags/codes, select “Generate URL” and your URL will be available to copy and paste.
URL Shortener
Gone are the days of Bitly. With the Paminga URL generator easily shorten your URL for your marketing efforts. To do so, simply select “Shorten & Copy URL”. Once selected, your URL is copied and shortened for you!
